Since its widespread use across the Tube network, subtle changes have been made to the roundel, not least that since TfL was formed it's no longer reserved for the exclusive use of the Underground: visit the London Transport Museum and visitors can purchase Roundel keyrings displaying TAXI, COACH STATION and STREETS across its horizontal bar.
Combined with its slight variant of the Gill Sans typeface, the Roundel has itself become a symbol of London today.